Apply Today! UNICEF Job Vacancy: Social Media Consultant – Humanitarian, Division of Global Communication and Advocacy (2025)

Introduction

The United Nations Children’s Fund (UNICEF) is the world’s leading organization dedicated to safeguarding and improving the lives of children everywhere. For more than 70 years, UNICEF has been present in over 190 countries and territories, working tirelessly to ensure children’s survival, protection, and development. UNICEF is also the world’s largest provider of vaccines for developing countries, a critical player in global education and child protection, and a champion for safe water, nutrition, and sanitation.

UNICEF’s Division of Global Communication and Advocacy (DGCA) plays a key role in amplifying this mission by creating innovative communication strategies and digital campaigns. To strengthen its digital humanitarian communication, UNICEF is now seeking a highly skilled Social Media Consultant – Humanitarian to join its Digital Strategy Section (DSS).

This consultancy offers an opportunity for a creative, strategic, and experienced social media professional to make a tangible impact on global humanitarian communication. The consultant will work remotely but remain closely connected with UNICEF’s New York Headquarters, contributing to digital advocacy on major humanitarian emergencies and cross-cutting global priorities.

If you are passionate about children’s rights, humanitarian advocacy, and digital storytelling – this consultancy may be the right opportunity for you.

About UNICEF

UNICEF operates on the principle that every child has the right to a fair chance in life. The organization’s mandate extends across:

Child Survival and Development: Ensuring access to health, nutrition, and vaccines.
Education: Promoting quality education for all children, especially girls.
Protection: Safeguarding children from violence, exploitation, and abuse.
Humanitarian Response: Delivering rapid and effective relief during emergencies, conflicts, and disasters.

UNICEF is entirely funded by voluntary contributions from individuals, governments, businesses, and foundations. With over 12,000 staff across 145 countries, UNICEF’s strength lies in its global presence, trusted reputation, and commitment to accountability.

The Division of Global Communication and Advocacy (DGCA) plays a central role in positioning UNICEF as a trusted voice on children’s issues worldwide. Within DGCA, the Digital Strategy Section (DSS) ensures that UNICEF maximizes the power of digital platforms to advocate, engage, and mobilize global audiences.

Consultancy Title and Purpose

Consultancy Title: Social Media Consultant – Humanitarian
Duration: 12 months (01 December 2025 – 31 December 2026)
Location: Remote (with coordination from New York HQ)

The purpose of this consultancy is to:

Develop and manage social media content and strategies related to UNICEF’s humanitarian agenda.
Support communication on Level 3 (L3) and Level 2 (L2) emergencies.
Ensure high-quality, engaging, and timely social media presence across global platforms such as Facebook, Instagram, X (Twitter), TikTok, YouTube, WhatsApp, and LinkedIn.
Provide data-driven insights, analytics, and reports to strengthen performance and community engagement.

Key Responsibilities and Deliverables

The consultant will work under the guidance of the Digital Communication Manager in DSS. The role focuses on content creation, strategy execution, analytics, and coordination in humanitarian contexts.

Develop, schedule, and monitor up to 5 posts per week on sudden-onset and protracted humanitarian crises.
Adapt and publish press releases, statements, ED/DED travel updates, and multimedia content.
Provide feedback on scripts and drafts for up to 5 videos per month on humanitarian emergencies.
Prepare short weekly reports with insights on trends, community engagement, and conversations related to L3/L2 emergencies.
Participate in coordination meetings to align social media strategies with broader advocacy.
Create up to 30 bespoke posts for UNICEF goodwill ambassadors and high-profile supporters.

Deliverable Deadlines:

First cycle: 30 April 2026
Second cycle: 30 August 2026
Final cycle: 31 December 2026

2. Data and Performance Analysis

Produce 15 bespoke reports analyzing content performance and community sentiment for specific emergencies.
Contribute to 13 monthly divisional analytics reports on L3/L2 crises.
Provide data-driven recommendations to improve engagement and optimize content.

Deliverable Deadline: 31 December 2026

3. Content on Cross-Cutting Humanitarian Issues

Develop up to 10 social media packages highlighting issues such as child protection, malnutrition, EWIPA, and more.
Coordinate with advocacy, web, content, and design teams to ensure content is tailored and localized for multiple audiences.
Develop up to 15 bespoke posts for UNICEF ambassadors on humanitarian themes.
Adapt content for up to 3 paid social media campaigns.
Create 20 donor recognition posts to highlight support in humanitarian responses.
Input into the development of the GCA Humanitarian Communication Strategy.

Deliverable Deadline: 31 December 2026

Required Qualifications

To succeed in this role, applicants must demonstrate a strong combination of academic credentials, professional experience, and technical expertise.

Education

University degree in Communications, Marketing, Journalism, Digital Media, or a related field.

Professional Experience

Minimum of 5 years’ experience in developing and executing social media strategies for large/global accounts (500K+ audience).
Proven experience managing communications during humanitarian emergencies (sudden-onset and protracted crises).
Demonstrated ability to create engaging content under tight deadlines.
Strong skills in copywriting, copy-editing, and long-form digital storytelling.
Deep familiarity with social media platforms: Facebook, Instagram, X/Twitter, TikTok, YouTube, WhatsApp Channels, LinkedIn.
Experience with tools such as Hootsuite, Emplifi, Trello, Campaign Trackly.
Experience in analyzing social media performance and producing insights reports.
Knowledge of digital behaviors in low- and middle-income countries is highly desirable.
Prior experience working with UN agencies, INGOs, or global organizations is an asset.
Familiarity with paid digital marketing and fundraising strategies is a plus.

Skills and Competencies

Exceptional writing and storytelling skills.
Ability to translate technical humanitarian issues into clear, emotional, and accessible content.
Expertise in digital advocacy and online community engagement.
Strong analytical and problem-solving abilities.
Ability to coordinate with diverse teams and work across cultures.
Commitment to UNICEF’s values of diversity, integrity, accountability, and child safeguarding.

Contractual and Administrative Details

Type of Contract: Individual Consultancy
Duration: 13 months (December 2025 – December 2026)
Location: Remote (New York HQ-based division oversight)
Remuneration: Based on deliverables; requires submission of a financial proposal.
Additional Costs: Candidates should include estimated costs for visa, insurance, and other living expenses (if applicable).
Travel: If duty travel is required, costs will be covered by UNICEF.

Health and Insurance

Selected candidate must have valid health insurance for the contract duration.
COVID-19 vaccination (WHO-approved) required unless working fully remotely without UNICEF premises/travel.

Visa Information

Non-U.S. citizens must obtain appropriate visas (e.g., G4 visa) if working from the U.S.

Application Process

To apply:

Complete your profile in UNICEF’s e-Recruitment system.
Upload a copy of your academic credentials.
Submit a financial proposal including costs per deliverable and total contract amount in USD.
Indicate your availability for the assignment.

Only shortlisted candidates will be contacted for further steps.

Safeguarding, Ethics, and Equal Opportunity

UNICEF upholds the highest standards of integrity, professionalism, and child safeguarding. All consultants must:

Demonstrate adherence to UNICEF’s zero-tolerance policies on sexual exploitation, harassment, abuse of authority, and discrimination.
Undergo rigorous reference checks and background verification.
Align with UNICEF’s core values of Commitment, Diversity, and Integrity.

UNICEF is committed to diversity and inclusion. Consultants with disabilities are encouraged to apply and may request reasonable accommodation.

Why Work with UNICEF?

By joining UNICEF as a Social Media Consultant – Humanitarian, you will:

Shape global conversations on children’s rights during emergencies.
Contribute to impactful digital advocacy campaigns reaching millions.
Collaborate with world-class professionals and humanitarian leaders.
Support a mission that saves lives and empowers children worldwide.

How to Apply

Interested candidates should apply through the official UNICEF careers portal.

APPLY HERE.

Application Deadline: 30 September 2025 (Eastern Daylight Time)

YOU CAN LOOK AT OTHER JOBS HERE.

Conclusion

The UNICEF Social Media Consultant – Humanitarian position represents a rare and valuable opportunity to combine professional expertise in digital communications with a humanitarian mission that changes lives. As crises grow in scale and complexity, effective communication becomes essential in mobilizing global support, resources, and solidarity for children.

This consultancy offers the chance to influence global humanitarian narratives, drive digital engagement, and contribute to life-saving work. If you are an innovative communicator with a passion for children’s rights, we invite you to apply before the deadline.

📌 Deadline to Apply: 30 September 2025 (EDT)

Apply Today! UNICEF Job Vacancy: Social Media Consultant – Humanitarian, Division of Global Communication and Advocacy (2025)

Introduction

About UNICEF

Consultancy Title and Purpose